Intel Integrated Graphics Rant

[walbourn]

'PC retail space is a complete mess' - Rein

"Intel integrated graphics are well below the minimum bar if you're going to play next-generation games. When you take a laptop and put in Intel integrated, there's no taking it out and putting something else in. The person who relies on that computer for the next two years is out of gaming, we've lost them as a customer. And that's inexcusable."

Develop: Rein blasts Intel for "killing" PC gaming

"Integrated graphics cannot compete with the console gaming experience," he told the audience. "If you're going to be out there creating these great next-generation games that kick ass and look wonderful, and help to sell these next-gen systems, you're screwed if your customers have Intel integrated graphics."

Update: In related news...

AMD and ATI to Create Processing Powerhouse

"Windows Vista will deliver incredible advances in the user experience as a result of advancements in graphics integration and performance," said Jim Allchin, Co-President of Microsoft's Platforms & Services Division. "We're excited by the potential of what AMD and ATI can deliver together to enhance the Windows Vista experience for our customers even further."